Case
Study
- Client: ADYA GREEN PHARMA
- Product: Vitamina C
- Request: Redesign
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Notes: Product has 3 variations:
Propolis, / Propolis & Echinacea / Propolis, Echinacea si Soc
Stage 1
Building a 3D model to better visualize and understand the product that is now on the market.
- Tools Used: Blender
1.
2.
3.
4.
Conclusions
- Notes: why the product has a vertical design? Why not horizontal? It’s a more natural position and bonus: the text will be larger - larger text, better shelf visibility, better sales.
Stage 2
The new graphics & the design decisions.
- Tools Used: Adobe Illustrator, Adobe Photoshop, Shutterstock
Variation 1: Propolis
- #FAB12D
Type: Futura PT
Variation 2: Propolis & Echinacea
- #E1579A
Type: Futura PT
Variation 3: Propolis, Echinacea & Soc
- #256F46
Type: Futura PT
Stage 3
3D Renders with the new graphics.
- Tools Used: Blender
Conclusions
- Notes: The product variations look very similar and might be confusing so I’ve placed an overlay color over the honey comb.
